Industry insights
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How industry leaders approach digital transformation
Digital transformation — in which a business totally overhauls its strategy to take advantage of the full breadth of opportunities digital technologies have to offer — is definitely a hot topic. Opinions on jargon aside, the fact remains that industry stalwarts need to expand their presence and reach by leveraging the latest technologies and personalization tools. In this post, we’ll take a look at the three main considerations when overhauling your digital strategy: the need to move quickly, creating delightful customer experiences (across platforms), and doing so at scale. Peppered throughout are examples on how industry leaders approach their digital strategies.
Demystifying the cloud
Like it or not, the cloud is here to stay. Although 81% of executives surveyed experience cloud FOMO (“fear of missing out”), it’s not peer pressure alone that’s driving cloud adoption; the cloud offers undeniable benefits to your business: boosting engagement with your customers, cutting costs, and empowering innovation. In this post, we’ll take a look at the different methodologies of cloud computing, cutting through the noise to offer our recommendation and vision for what’s ahead.
